SPORT. health. fitness.

/skö hen.dō/ [noun]
editor, writer, photographer, beach lover, fitness addict 👱🏼🌴🌊💪🏽☀️

Scott Henderson has always been in pursuit of a healthy and active lifestyle by combining passion and career. Scott, has worked in the sport, health and fitness industries in Australia, USA, Spain, and the UK, with a focus on content production, education, and marketing.

Now as an editor, writer, and photographer, Scott is able to share his passion for the industry with the wider international community through education, creative content, events, and photography.

A healthy lifestyle means so many things to so many people, and that is the beauty of the health and sporting industries. Constant change, evolution, momentum and inspiration from all corners of the world all add to the meaning of the philosophy. I'm a huge believer that life and health should not be mutually exclusive. A healthy lifestyle isn't an hour of segregated exercise or the occasional green smoothie, but a life lead respecting your mind and body.  

Through fitness based creative direction, content production, brand strategy, & events, it's my collective goal to work with like minded people and brands to keep pumping out content and footage that motivates a healthy lifestyle. 

As a writer, I started where my passion, values and roots lie….. in fitness, health, and sports marketing, experiential PR and events, and content production. To date, I have delivered creative campaigns in Australasia, Europe and North America for sporting brands, service providers, luxury and FMCG brands, and individuals, and we continue to seek out the next challenge.

Today’s readers are intuitive, accessible by many mediums, living in the moment and sharing their experiences with their networks. Scott's strengths are capturing and enticing these consumers on mass, and aligning relevance, demand and desire. Scott excels in creating imaginative, unforgettable, attention grabbing content based around thorough research to make sure the message cuts through the noise. He wants to continually expand and explore healthy human conditioning on a personalised and sustainable level through his work, whether that be photography, content production, great workout gear or training.